I like Maltese, Japanese Spitz, White Shiba,... and white coat dogs.
Although he is the Bichon Frize, I always see him as the Big Maltese with Big back. He is playful and always wants to be cuddle. Sometimes he bark, almost of time he doesn't.
If I can afford, I want to bring him home. But life is hard. He deserve to be in better home than with me.
I am sure you will love him instantly when you meet him in real life.